FIU4Ever
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RE: Discussion Wednesday: Group of 5 Coalition?
(08-03-2016 02:23 PM)TrueBlueDrew Wrote: Cable and cable packages are on their way out. In the future I could see people paying per channel that they wanted to add to their tv kind of like Netflix. Every channel would be downloadable like an app and you would pay a monthly membership fee for each channel.
Inside each channel app you can stream any shows or games that the channel is currently showing like with WatchESPN. This will cause a shift in what is important to belong to conferences because it will no longer matter what size market your school is in, but how many fans your school has and how many people want to watch your games and what kind of ratings your team can generate.
That would give advantages to schools like Georgia Southern and App and disadvantage schools like UNCC and Ga State. You might even see where tv deals transcend conference alignment and tv channels make deals with individual schools. And each school would be responsible for generating its own money through its TV deals based on the ratings it provides the channel. For instance, let's say 800,000 people tuned in to watch the App vs Georgia Southern game and 175,000 people tuned in to watch Ga State vs ULM, App and GS would receive more money because they had higher ratings.
This would drastically alter not only conference alignment, but bowl game scheduling, and picking the teams for the CFP. Suddenly bowls will want teams that will generate the most revenue on tv while also bringing a lot of people to the city to see the game live. Schools would be promoting themselves like crazy trying to build their fanbase. Let the bloodbath commence.
You heard it here first, folks.
App State vs Ga Sou had 190k viewers on ESPNU channel. For comparison, UGA vs Ga Sou had 954k viewers on ESPNU channel, UGA vs Ga. Tech was just over 1M viewers & UNCC vs Ga State was 174k viewers. What are the numbers you are using to extrapolate a 400% increase in viewership (especially if it is a non ESPN platform) for App/Ga. Sou vs 1% increase for Ga. State/ULM?
If we are looking at a non traditional platform, I would give the advantage to a Ga State in your scenario. Just like parking in a metro university where you pay for it even if you don't have a car, the students could vote to bundle subscription to the channel in gym fees. Let's say 40k students @ $50 per year per student = $2M. Alumni Assoc gets creative with marketing to a 200k pool, even more gets added.
All hypothetical, but if you had a company look at a business proposal with a guaranteed income stream vs one that is based on getting a 400% (and let's be honest, that was not 190k App & Ga Sou fans ) increase in viewership to be feasible, which would you go with?
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08-04-2016 11:00 AM |
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