Total Quality Logistics and the UC Announce Long-Term Partnership
CINCINNATI, Ohio (January 30, 2023) — Total Quality Logistics (TQL), the second-largest freight brokerage firm in North America and Cincinnati's largest private company, and the University of Cincinnati (UC) announced on Monday a long-term strategic partnership that will include a significant contribution to UC's Day One Ready Campaign to support next level success for Bearcats' student-athletes, the Cincinnati community and university.
The strategic partnership will include field level and stadium signage and logo assets for TQL as well as specific investment to the Bearcats' indoor practice and performance facility project.
While field surface branding typically results in renaming the venue, as a Cincinnati company, TQL has chosen to not name the field. It will continue to be named Carson Field in honor of Dr. Arch Carson, who organized the first football team at the university in 1885 and is known as the Father of UC Football.
The Bearcats have played at the site of Carson Field since 1901. Nippert Stadium, which was built around the playing field, was completed in 1924.
https://gobearcats.com/news/2023/1/30/ge...rship.aspx
The article includes a pdf rendering of Carson Field with the TQL and Big 12 logos.