These are the viewership numbers for each SBC team, from 2013-2021. It does not feature viewership numbers for streaming platforms, ESPN+, ESPN3, BeIN Sports, Stadium, NFL Network, CBS Sports Network, Facebook, FloSports, CUSA-TV, etc. This only includes nationally broadcast cable networks such as ESPN, ESPN2, ESPNU, ESPNNews, FS1, CBS, NBC, etc.

This includes all conference games and OOC games. Obviously, the P5 matchups add to the viewership numbers, but it evens itself out.

---------------------------------------------------------------------

A few things I noticed while compiling this:

* From 2019 to 2021, the viewership for SBC football saw a tremendous increase. Obviously, the performances of App State, Coastal, and Louisiana contributed to that... but it also happened around the same time the ESPN expansion deal began in 2020.

* Marshall was a big eyeball generator for CUSA. They received some of the most national TV spots while in CUSA, and had some of the highest numbers.

* Louisiana, App State, and Coastal Carolina collectively led the pack among the SBC when it came to viewership and TV time.

* Southern Miss also generated a lot of eyeballs for CUSA. They averaged over 1-million viewers among all of their TV games. USM also never had extremely low viewership numbers like many G5 teams have on occasion. Their baseline viewership was between 450K and 500K when they were on national TV against another G5 opponent, which is quite respectable... especially considering they weren't given a lot of national TV spots in CUSA.

* Old Dominion was given very little TV opportunities during their time in CUSA.

* JMU's numbers are a bit skewed because most of their national TV appearances were from FCS Playoff games on ESPN.

* ULM was the only team to not have a game with viewership over 1 million since 2013... BUT they also haven't had the benefit of getting much TV time or making it to a bowl game like others.

-----------------------------------------------------------------

Top Games With Highest Viewing numbers:
1. Louisiana vs. Texas (2021) - 2.879 million
2. JMU vs. North Dakota State (2020) - 2.69 million
T3. Southern Miss vs. Washington (2015) - 2.62 million
T3. Coastal Carolina vs. Liberty (2020) - 2.62 million
4. Marshall vs. Maryland (2013) - 2.58 million
5. Troy vs. Ohio (2016) - 2.51 million

Average Number of Viewers
1. James Madison - 1.16 million *see notes above
2. Southern Miss - 1.06 million
3. Marshall - 976K
4. Coastal Carolina - 863K
5. Louisiana - 803K
6. Appalachian State - 752K
7. Arkansas State - 613K
8. Georgia State - 595K
9. Troy - 502K
10. South Alabama - 463K
11. Georgia Southern - 433K
12. Old Dominion - 383K
13. Texas State - 310K
14. ULM - 258K

Total Numbers of TV Games from 2013-2021 *only games that generated viewer data
T1. Appalachian State (34)
T1. Louisiana (34)
3. Arkansas State (28)
4. Marshall (24)
5. Troy (22)
6. Georgia Southern (21)
7. South Alabama (16)
8. Texas State (14)
9. Southern Miss (13)
10. Coastal Carolina (12)
11. Georgia State (11)
12. ULM (9)
13. James Madison (7)
14. Old Dominion (6)

See that's what cracks me up when CUSA calls USM and Marshall dead weight. We have history and history has fans. Even when we are losing we pull good numbers because we have a brand name following.

8 of our number generating games were bowl games in those 9 years. We did as much as anyone to keep CUSA on the map and they worked against us the whole damn way. Swimming up stream for 9 years. Gonna be nice to float on a tube all the way back downstream with everyone going the same direction.

USM and Marshall combined to bring about 40 million eyeballs to that conference over relatively very few appearances. They're not replacing that with any moveups and they're not getting that with their current lineup. And that ladies and gentlemen is why they wanted to keep us another year. We saturate our medium markets. Those giant market schools that are AAC bound don't even have a toe in the door, except UTSA. Their fans seem very loyal.

When you go up three scores and close the playbook in the third quarter in half the games like App has, people don't stick around and watch the whole thing.

(06-14-2022 01:34 AM)T-Dog Wrote:  When you go up three scores and close the playbook in the third quarter in half the games like App has, people don't stick around and watch the whole thing.

FTW
https://www.youtube.com/watch?v=tisI8F3LGf8

The pinnacle for Ark St fans since App joined the SBC!

Arkansas State is the Furman of the Sun Belt. Used to be good. Couldn’t keep it together.

(06-14-2022 02:46 AM)WinstonTheWolf Wrote:  

(06-14-2022 01:34 AM)T-Dog Wrote:  When you go up three scores and close the playbook in the third quarter in half the games like App has, people don't stick around and watch the whole thing.

FTW
https://www.youtube.com/watch?v=tisI8F3LGf8

Now lets talk about the other 4 games we've played against each other...

(06-14-2022 08:25 AM)APPdiesel Wrote:  Arkansas State is the Furman of the Sun Belt. Used to be good. Couldn’t keep it together.

(06-13-2022 05:20 PM)CardinalBlackTrojan Wrote:  These are the viewership numbers for each SBC team, from 2013-2021. It does not feature viewership numbers for streaming platforms, ESPN+, ESPN3, BeIN Sports, Stadium, NFL Network, CBS Sports Network, Facebook, FloSports, CUSA-TV, etc. This only includes nationally broadcast cable networks such as ESPN, ESPN2, ESPNU, ESPNNews, FS1, CBS, NBC, etc.

This includes all conference games and OOC games. Obviously, the P5 matchups add to the viewership numbers, but it evens itself out.

---------------------------------------------------------------------

A few things I noticed while compiling this:

* From 2019 to 2021, the viewership for SBC football saw a tremendous increase. Obviously, the performances of App State, Coastal, and Louisiana contributed to that... but it also happened around the same time the ESPN expansion deal began in 2020.

* Marshall was a big eyeball generator for CUSA. They received some of the most national TV spots while in CUSA, and had some of the highest numbers.

* Louisiana, App State, and Coastal Carolina collectively led the pack among the SBC when it came to viewership and TV time.

* Southern Miss also generated a lot of eyeballs for CUSA. They averaged over 1-million viewers among all of their TV games. USM also never had extremely low viewership numbers like many G5 teams have on occasion. Their baseline viewership was between 450K and 500K when they were on national TV against another G5 opponent, which is quite respectable... especially considering they weren't given a lot of national TV spots in CUSA.

* Old Dominion was given very little TV opportunities during their time in CUSA.

* JMU's numbers are a bit skewed because most of their national TV appearances were from FCS Playoff games on ESPN.

* ULM was the only team to not have a game with viewership over 1 million since 2013... BUT they also haven't had the benefit of getting much TV time or making it to a bowl game like others.

-----------------------------------------------------------------

Top Games With Highest Viewing numbers:
1. Louisiana vs. Texas (2021) - 2.879 million
2. JMU vs. North Dakota State (2020) - 2.69 million
T3. Southern Miss vs. Washington (2015) - 2.62 million
T3. Coastal Carolina vs. Liberty (2020) - 2.62 million
4. Marshall vs. Maryland (2013) - 2.58 million
5. Troy vs. Ohio (2016) - 2.51 million

Average Number of Viewers
1. James Madison - 1.16 million *see notes above
2. Southern Miss - 1.06 million
3. Marshall - 976K
4. Coastal Carolina - 863K
5. Louisiana - 803K
6. Appalachian State - 752K
7. Arkansas State - 613K
8. Georgia State - 595K
9. Troy - 502K
10. South Alabama - 463K
11. Georgia Southern - 433K
12. Old Dominion - 383K
13. Texas State - 310K
14. ULM - 258K

Total Numbers of TV Games from 2013-2021 *only games that generated viewer data
T1. Appalachian State (34)
T1. Louisiana (34)
3. Arkansas State (28)
4. Marshall (24)
5. Troy (22)
6. Georgia Southern (21)
7. South Alabama (16)
8. Texas State (14)
9. Southern Miss (13)
10. Coastal Carolina (12)
11. Georgia State (11)
12. ULM (9)
13. James Madison (7)
14. Old Dominion (6)

Great info. Thanks for sharing. Any chance you have these numbers just when SBC teams played other SBC teams?

(06-14-2022 02:46 AM)WinstonTheWolf Wrote:  

(06-14-2022 01:34 AM)T-Dog Wrote:  When you go up three scores and close the playbook in the third quarter in half the games like App has, people don't stick around and watch the whole thing.

FTW
https://www.youtube.com/watch?v=tisI8F3LGf8

Dude, seriously?

Yeah not time to brag about any game we won over App…we’ve been pretty crappy playing Appy.

(06-15-2022 07:00 AM)Michael in Raleigh Wrote:  

(06-14-2022 02:46 AM)WinstonTheWolf Wrote:  

(06-14-2022 01:34 AM)T-Dog Wrote:  When you go up three scores and close the playbook in the third quarter in half the games like App has, people don't stick around and watch the whole thing.

FTW
https://www.youtube.com/watch?v=tisI8F3LGf8

Dude, seriously?

Wasn't that a transition year?

You can't look at games against P5 schools, games from different networks, weekend bowl games, etc. and draw conclusions worth jack s#%t. How do you draw in conference games on similar dates and networks? Playing Texas and acting like 95% weren't tuned in to see Texas is just silly.

(06-14-2022 11:41 AM)BamaCajun Wrote:  

(06-13-2022 05:20 PM)CardinalBlackTrojan Wrote:  These are the viewership numbers for each SBC team, from 2013-2021. It does not feature viewership numbers for streaming platforms, ESPN+, ESPN3, BeIN Sports, Stadium, NFL Network, CBS Sports Network, Facebook, FloSports, CUSA-TV, etc. This only includes nationally broadcast cable networks such as ESPN, ESPN2, ESPNU, ESPNNews, FS1, CBS, NBC, etc.

This includes all conference games and OOC games. Obviously, the P5 matchups add to the viewership numbers, but it evens itself out.

---------------------------------------------------------------------

A few things I noticed while compiling this:

* From 2019 to 2021, the viewership for SBC football saw a tremendous increase. Obviously, the performances of App State, Coastal, and Louisiana contributed to that... but it also happened around the same time the ESPN expansion deal began in 2020.

* Marshall was a big eyeball generator for CUSA. They received some of the most national TV spots while in CUSA, and had some of the highest numbers.

* Louisiana, App State, and Coastal Carolina collectively led the pack among the SBC when it came to viewership and TV time.

* Southern Miss also generated a lot of eyeballs for CUSA. They averaged over 1-million viewers among all of their TV games. USM also never had extremely low viewership numbers like many G5 teams have on occasion. Their baseline viewership was between 450K and 500K when they were on national TV against another G5 opponent, which is quite respectable... especially considering they weren't given a lot of national TV spots in CUSA.

* Old Dominion was given very little TV opportunities during their time in CUSA.

* JMU's numbers are a bit skewed because most of their national TV appearances were from FCS Playoff games on ESPN.

* ULM was the only team to not have a game with viewership over 1 million since 2013... BUT they also haven't had the benefit of getting much TV time or making it to a bowl game like others.

-----------------------------------------------------------------

Top Games With Highest Viewing numbers:
1. Louisiana vs. Texas (2021) - 2.879 million
2. JMU vs. North Dakota State (2020) - 2.69 million
T3. Southern Miss vs. Washington (2015) - 2.62 million
T3. Coastal Carolina vs. Liberty (2020) - 2.62 million
4. Marshall vs. Maryland (2013) - 2.58 million
5. Troy vs. Ohio (2016) - 2.51 million

Average Number of Viewers
1. James Madison - 1.16 million *see notes above
2. Southern Miss - 1.06 million
3. Marshall - 976K
4. Coastal Carolina - 863K
5. Louisiana - 803K
6. Appalachian State - 752K
7. Arkansas State - 613K
8. Georgia State - 595K
9. Troy - 502K
10. South Alabama - 463K
11. Georgia Southern - 433K
12. Old Dominion - 383K
13. Texas State - 310K
14. ULM - 258K

Total Numbers of TV Games from 2013-2021 *only games that generated viewer data
T1. Appalachian State (34)
T1. Louisiana (34)
3. Arkansas State (28)
4. Marshall (24)
5. Troy (22)
6. Georgia Southern (21)
7. South Alabama (16)
8. Texas State (14)
9. Southern Miss (13)
10. Coastal Carolina (12)
11. Georgia State (11)
12. ULM (9)
13. James Madison (7)
14. Old Dominion (6)

Great info. Thanks for sharing. Any chance you have these numbers just when SBC teams played other SBC teams?

I have intraconference game viewership numbers for all 10 FBS conferences going back to 2018.

2021 Sun Belt Intraconference viewership:
Sat 4-Dec 3:30 Appalachian State - Louisiana ESPN 440,000
Thu 4-Nov 7:30 Georgia State - Louisiana ESPN 620,000
Thu 28-Oct 7:30 Troy - Coastal ESPN2 290,000
Wed 20-Oct 7:30 Coastal - Appalachian State ESPN2 804,000
Tue 12-Oct 7:30 Appalachian State - Louisiana ESPN2 428,000
TOTAL: 2,582,000
Avg: 516,400
Sat 27-Nov 4 ULM - Louisiana ESPNU n/a
Thu 14-Oct 7:30 Georgia Southern - South Alabama ESPNU n/a
Thu 7-Oct 7:30 Coastal - Arkansas State ESPNU n/a
Thu 21-Oct 7:30 Louisiana - Arkansas State ESPNU n/a
Sat 30-Oct 12 Texas State - Louisiana ESPNU n/a

2020 Sun Belt Intraconference viewership:
12/4, 8:30p LOU-APP ST ESPN 1,010,000
11/28, 3:30p TROY-APP ST ESPN2 173,000
11/21, Noon APP ST-C CAR ESPN 848,000
11/21, Noon ARK ST-TEX ST ESPN2 172,000
10/29, 7:30p SO ALA-GA SO ESPN 441,000
10/22, 7:30p ARK ST-APP ST ESPN 384,000
10/14, 7:30p C CAR-LOU ESPN 721,000
10/15, 7:30p GA ST-ARK ST ESPN 698,000
10/3, Noon AK ST-CSTL CAR ESPN2 133,000
9/26, Noon GA SO-LOUISIANA ESPN2 246,000
9/19, Noon LOUISIANA-GA ST ESPN2 422,000
TOTAL: 5,248,000
Avg: 477,090
11/7, Noon ARK ST-LA ESPNU na
11/7, 8:00p SO ALA-C CAR ESPNU na
10/31, 8:00p LA-TEX ST ESPNU na
10/31, 4:00p APP ST-ULM ESPNU na
10/31, Noon C CAR-GA ST ESPNU na

2019 Sun Belt Intraconference Viewership:
12/7, Noon APP ST-LA* ESPN 726,000
10/31, 8:00p GA SO-APP ST ESPNU 195,000
10/16, 8:00p SO ALA-TROY ESPN2 448,000
10/9, 8:00p APP ST-LA ESPN2 543,000
TOTAL: 1,912,000
Avg: 478,000
11/30, 7:30p ULM-LA ESPNU n.a.
11/16, 7:30p APP ST-GA ST ESPNU n.a.
11/7, 7:30p LA-CO CAR ESPNU n.a.
11/2, 3:30p ARK ST-ULM ESPNU n.a.
10/26, Noon APP ST-SO ALA ESPNU n.a.
10/17, 7:00p LA-ARK ST ESPNU n.a.
10/10, 9:15p ULM-TEX ST ESPNU n.a.
10/3, 7:30p GA SO-SO ALA ESPNU n.a.

2018 Sun Belt Intraconference Viewership:
12/1, Noon LOU-APP ST ESPN 898,000
10/25, 7:30p APP ST-GA SO ESPNU 105,000
TOTAL: 1,003,000
Avg: 501,500

10/18, 7:30p GA ST-ARK ST ESPNU n.a.
10/11, 7:30p GA SO-TX ST ESPNU n.a.
10/4, 7:30p GA ST-Troy ESPNU n.a.

(06-14-2022 06:49 AM)Saint3333 Wrote:  The pinnacle for Ark St fans since App joined the SBC!

Don't we have a conference championship ring from 2016?
Didn't we beat multiple ranked teams since you've joined?
Didn't we beat Kansas State in Manhattan, KS just a couple of years ago?

All things better than that one game we beat App badly in Boone. The last two years have been awful but don't act like we've been bad for a long while.