I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
(01-20-2022 11:00 PM)MUHERD76 Wrote: As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
This makes some sense, but I would also presume the departing schools have had time to examine the contracts and prepare for this. If their legal advisors had big concerns, it seems it wouldn't have gone this far.
Only surprise to me is Judy posturing this as though there is still a major battle here. Would have thought some of the departure details would have already been discussed/negotiated/settled. Guess she is just hoping for a bit more money.
(01-20-2022 11:00 PM)MUHERD76 Wrote: CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights.
Seriously if you are a TV exe how many games would you want to watch or put on your network.
This could potentially be a line up one week:
UTEP
FIU
Liberty
Sam Houston State
Jacksonville State
LA Tech
MTSU
New Mexico State
WKU
Aubrun
This is an actual OOC game for WKU next year.
In what reality would anyone in charge of sports programing look at anything besides the WKU game and say "That is a game I really want to air".
I don't see ESPN wanting CUSA back anymore and I don't see CBSSports giving them anything close to what they have right now. They might be lucky to get 100K per year and their games scaled back 1/3, which means more games to Facebook or Stadium (Regional Only).
(01-20-2022 11:00 PM)MUHERD76 Wrote: As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
This makes some sense, but I would also presume the departing schools have had time to examine the contracts and prepare for this. If their legal advisors had big concerns, it seems it wouldn't have gone this far.
Only surprise to me is Judy posturing this as though there is still a major battle here. Would have thought some of the departure details would have already been discussed/negotiated/settled. Guess she is just hoping for a bit more money.
You ever heard the term "Dead Cat Bounce"? That's all it is. a Dead Cat Bounce. Get a little exposure, take in a little short-term cash, pretend you can flex your muscle a little to try and impress the schools that are coming in and for the schools that got left behind.
CUSA long-term?.....they are in trouble. Big trouble. And deep down inside, they know it. As does WKU, MTSU, La Tech and UTEP. Ride the "short term" gravy train for now but get off the train at the next opportunity. That's what those remaining schools will be doing.
(This post was last modified: 01-20-2022 11:43 PM by MUHERD76.)
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
I don’t see why the Sun Belt would do this. They have made great headway in the perception of the conference over the last few years and one could argue that changing the name would actually set it back in a way.
Maybe since ESPN has decided to heavily invest in the SBC that they are the ones recommending re-branding?
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
Nice tidbits. I think E/W divisions are fine, I don't see any reason to get creative here.
Personally I like the SBC branding now that we've shed our perception a little. I think we can continue to build on that rather than going in a different direction.
Indeed CUSA is going to face some strong headwinds in getting a long term TV deal signed. no more NBC sports, limited ESPN time slots if any. Maybe they can parlay their relationship with CBS sports into a Paramount +/CBS Sports deal. Not terrible really.
(01-20-2022 11:00 PM)MUHERD76 Wrote: As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
This makes some sense, but I would also presume the departing schools have had time to examine the contracts and prepare for this. If their legal advisors had big concerns, it seems it wouldn't have gone this far.
Only surprise to me is Judy posturing this as though there is still a major battle here. Would have thought some of the departure details would have already been discussed/negotiated/settled. Guess she is just hoping for a bit more money.
What I heard from USM was that all 3 have wanted to leave early from the start, have long discussed and prepared for it, and each one's legal teams plus that of the SBC have been on the lookout for anything in contracts and by-laws that would cause future problems, financial, legal or otherwise, with CUSA in the future. They want a clean break, with no need to relitigate the moves in a couple of years when CUSA figures out they haven't been left with a good situation after the forfeited revenue dries up, and it goes looking for any sources of working capital.
(01-20-2022 11:53 PM)HerdZoned Wrote: The New New New CUSA has very little to no "Brand or Star Power".
From a football perspective, it will be CUSA 3.5, then CUSA 4.0.
CUSA 1.0 was 1996, the original six team football group.
CUSA 1.X versions from 1997-2004 (ECU, TCU, Army, USF, UAB adds for football)
CUSA 2.0 was from 2005-2013 after the split for the Big East and shedding of non-football teams, TCU, Army, and the addition of divisions
CUSA 3.0 was from 2014-2021 after AAC Split 1.0
CUSA 3.5 will be from 2022 until AAC Split 2.0 happens
CUSA 4.0 should begin in 2023.
(This post was last modified: 01-21-2022 09:50 AM by FairwayEagle.)
(01-20-2022 11:00 PM)MUHERD76 Wrote: As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
This makes some sense, but I would also presume the departing schools have had time to examine the contracts and prepare for this. If their legal advisors had big concerns, it seems it wouldn't have gone this far.
Only surprise to me is Judy posturing this as though there is still a major battle here. Would have thought some of the departure details would have already been discussed/negotiated/settled. Guess she is just hoping for a bit more money.
You ever heard the term "Dead Cat Bounce"? That's all it is. a Dead Cat Bounce. Get a little exposure, take in a little short-term cash, pretend you can flex your muscle a little to try and impress the schools that are coming in and for the schools that got left behind.
CUSA long-term?.....they are in trouble. Big trouble. And deep down inside, they know it. As does WKU, MTSU, La Tech and UTEP. Ride the "short term" gravy train for now but get off the train at the next opportunity. That's what those remaining schools will be doing.
They're going to get paid $4 million plus another $4 million for breaking contracts...
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
I don’t see why the Sun Belt would do this. They have made great headway in the perception of the conference over the last few years and one could argue that changing the name would actually set it back in a way.
Maybe since ESPN has decided to heavily invest in the SBC that they are the ones recommending re-branding?
(01-20-2022 11:00 PM)MUHERD76 Wrote: As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
This makes some sense, but I would also presume the departing schools have had time to examine the contracts and prepare for this. If their legal advisors had big concerns, it seems it wouldn't have gone this far.
Only surprise to me is Judy posturing this as though there is still a major battle here. Would have thought some of the departure details would have already been discussed/negotiated/settled. Guess she is just hoping for a bit more money.
You ever heard the term "Dead Cat Bounce"? That's all it is. a Dead Cat Bounce. Get a little exposure, take in a little short-term cash, pretend you can flex your muscle a little to try and impress the schools that are coming in and for the schools that got left behind.
CUSA long-term?.....they are in trouble. Big trouble. And deep down inside, they know it. As does WKU, MTSU, La Tech and UTEP. Ride the "short term" gravy train for now but get off the train at the next opportunity. That's what those remaining schools will be doing.
They're going to get paid $4 million plus another $4 million for breaking contracts...
Plus USM won't get to host a baseball tournament.
My guess is Judy came out and said something so she’d quit getting death threats from La Tech fans.
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
I don’t see why the Sun Belt would do this. They have made great headway in the perception of the conference over the last few years and one could argue that changing the name would actually set it back in a way.
Maybe since ESPN has decided to heavily invest in the SBC that they are the ones recommending re-branding?
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
I don’t see why the Sun Belt would do this. They have made great headway in the perception of the conference over the last few years and one could argue that changing the name would actually set it back in a way.
Maybe since ESPN has decided to heavily invest in the SBC that they are the ones recommending re-branding?
(01-20-2022 11:00 PM)MUHERD76 Wrote: I'll just go ahead and tell you guys.....the idea that Marshall/Southern Miss and ODU jumping to the Sun Belt this July was decided back in late December. Behind the scenes, there has been a lot of work being done with scheduling and filing of paperwork to the NCAA on the Sun Belt side to sponsor soccer etc. There is a lot of moving parts and all of that stuff has to be worked out before moving forward. Those things were supposed to be squared away in the last two weeks. There is also some other things going on (Things you wouldn't think) such as consideration of "naming" of the two divisions. In addition to that, there are things I heard that might come later down the road. Don't be surprised if the Sun Belt Conference "Re-brands" itself to a new name in the near future. Not saying its going to happen for sure, just saying that I've heard its a possibility.
As for CUSA.....the release they made was just for legal reasons. They know what's coming and its precisely why they released that statement the way they did and when they did it.
CUSA is still not out of the woods. From what I hear, early indications are that they are not getting much interest from future TV rights. Short-term they will be okay with some exit fee money and entry fee money from new incoming schools but that will not last. At the end of the day they will need to secure some long-term financial support from a TV deal or they will be in trouble long-term. It will be interesting to see where this all goes in the next 2-3 years for CUSA.
I don’t see why the Sun Belt would do this. They have made great headway in the perception of the conference over the last few years and one could argue that changing the name would actually set it back in a way.
Maybe since ESPN has decided to heavily invest in the SBC that they are the ones recommending re-branding?
