(11-29-2020 10:42 AM)IamYourDad Wrote: I really don’t understand BYU’s stance. They would be guaranteed 7 million per year (maybe slightly more with their addition)...
1)
They would only get ~$5 million as a FB-only school, and it's not clear that either the AAC or BYU would be interested in joining as an all-sports school, since BYU BB is in a very good conference (WCC), and has a clearer path to the NCAA tournament in the WCC.
2)
BYU would lose the flexibility that they currently have to schedule 8 of their 12 regular season games. They usually play 6-7 games per season against Utah, 2 or 3 other P5 teams, Boise State, Utah State, and a "cupcake" (e.g., FCS) team. To play in the AAC, they would probably have to cut 2 or 3 of these games (e.g., one P5 game, one "cupcake" game (e.g., Idaho St., S. Utah), and Boise or Utah St.)
3)
BYU would lose four of their six annual "payouts" (up to $1.5 million per game) that they currently generate by playing away games.* It's possible that these four games could provide BYU with $3 to $6 million per year.
*
https://www.vanquishthefoe.com/byu-cougars-football/2015/1/19/7854099/schedule-independence-payout-michigan-nebraska-contract-million
4)
Thus, the ~$5 million/year that they would receive from the AAC wouldn't necessarily result in a revenue increase.
5)
BYU's revenue stream might be cut if they are required to bargain away their second-tier TV rights, including their FB revenues from their television network (BYU-TV).
6) Unless large numbers of BYU fans are keen to attend annual games vs. western AAC teams such as Tulsa, Tulane, and SMU,
BYU's FB attendance could take a hit, due to playing fewer games vs. PAC-12 teams (usually 2-3 per season, including Utah),
a 4th P5 (Big Ten)
team, and traditional western rivals (Boise, Utah St, nearby FCS teams).
(11-29-2020 10:42 AM)IamYourDad Wrote: ...and a NY6 bowl which is basically a lock for us. We also get a conference payout from the NY6 which is about 400-500k per team, so it’s basically a 7.5 million per year payout.
Is the NY6 "basically a lock" for the AAC?
It may have seemed that way a year ago, but with the exception of Cincinnati, 2020 hasn't been such a great year for the AAC.
Right now,
if Cincy were to lose [i]one game,
a non-AAC team (e.g., BYU, Coastal Carolina, or Marshall)
would probably in play the G5 NY6 bowl game.[/i]
Due to SMU's loss to ECU, there are only going to be only two AAC teams in the top 30. There are 6 or 7 other non-P5 teams in the top 30 (BYU, C. Car., Marshall, Louisiana, Liberty, SJSU, & Boise St.)
Moreover, the AAC teams will have to contend with some other tough non-P5 contenders for top 25 status, such as Appalachian State and Army.
(11-29-2020 10:42 AM)IamYourDad Wrote: You also get amazing national exposure to grow your brand. BYU with one of its best teams in a while will play in some terrible bowl game vs an average P5 team. How can the fans be excited about that?
One might expect BYU to have lower viewership numbers than the better AAC teams, but
the 2018-2020 viewership data indicate that the only AAC teams that have had a systematic viewership advantage were those that played in NY6 bowl games.
BYU currently leads all non-P5 teams with 7 games that generated 500,000 or more viewers (including Cincinnati (6 games with 485 K+ viewers)).
Similarly, BYU played 8 regular season games that had 500K+ viewers in 2019, and 7 in 2018, while the AAC finalists only played four regular season 500K+ viewer/games apiece in 2018 and 2019.
These numbers suggest that BYU's viewership ratings might not increase significantly - were they to join the AAC - except in those years when they would play in the AAC championship game (net increase in the 2-3 million-viewers range)
and advance to play in a NY6 bowl game (net increase in the 9-11 million viewers range, including the AAC championship game).
Whether or not the ability to contend for a conference championship and a path to a NY6 bowl, with the attendant increase in national exposure would be sufficient to persuade BYU to join the AAC isn't clear.
Yet, those and the benefits that go along with conference membership (ease of scheduling, bowl tie-ins, academic affiliation) might be just about all that a conference membership could offer to BYU in the near-term.
...................................................................................................
However, there might be another possibility: Though there haven't been any strong indications that they would be so inclined, BYU could opt to join the AAC as part of a longer-term strategic plan to make their way, gradually, toward affiliation with a power conference.
There might be two possible strategic options of this kind for BYU:
1) Join the AAC to build the stature and visibility of their FB (or FB & BB) program(s), advance to conference championships and NY6 bowls, and hope to get scooped up by one of the P5 conferences, or affiliate with a P5 conference like Notre Dame does with ACC, in the next decade or two.
2) Join the AAC in the hope that, as a consequence, they could help the AAC to evolve into a full-fledged (P6/A6) power conference.
Whether or not the addition of BYU (and a 12th BB school) alone would boost the conference to P6/A6 status or not is unclear.
To make the transition to full power conference status more likely, it might be necessary to work out an agreement with the AAC to expand to 14 by adding two more top 30 quality FB and BB schools.