Jul 1, 2005
USF Needs To Follow UM's Big East Plan
JOEY JOHNSTON
TAMPA - After today's ceremonial moment - the raising of a Big East Conference flag in front of the administration building - University of South Florida athletic officials can justifiably raise their arms in triumph.
Then what?
Longtime Big East members must love the return of road trips with sandy beaches and palm trees. They should be delighted to add the Tampa Bay area's television market and resume a recruiting identity in Florida.
Beyond that, USF remains a curiosity until proven otherwise.
And believe me, the Bulls have plenty to prove. Their hope for Big East success is not a rubber-stamp proposition. This new neighborhood requires patience. It requires a sound plan.
It requires money.
``Whatever South Florida is envisioning for its budget, I can tell you right now, it's going to be higher in the Big East,'' University of Miami athletic director Paul Dee said. ``Add a zero to the end [of the budget total].''
It's the price of playing ball. But UM made the investment - and it paid off. The Hurricanes, entering their second ACC season, were best known for two things during 13 years in the Big East.
Championship football.
Men's basketball reaching respectability - and beyond.
Precisely what is most coveted - and needed - for USF athletics.<
The Big Chill
As the Big East officially arrives on the west coast of Florida, it's a perfect time for USF to dig up Miami's blueprint.
Lonesome USF might still seem an odd geographic match for the Northeast corridor. Miami, too, had to muscle its way into a new culture. But once the Big East extended an invitation to USF, the pondering was over.
``South Florida absolutely made the right move,'' Dee said. ``You always seek to improve your position, and they have done exactly that.''
Point blank, Dee was asked for his No. 1 piece of advice for USF.
He smiled. Ever been stuck in an airport?
``You wouldn't believe the amount of travel, and that's a big reason for [an increased budget],'' he said. ``The key is having a great airport, which [Tampa] has. But you are now going into the Northeast. This is different.
``You will miss more class time, much more, than you expect. Getting in and out of Syracuse in the winter, that's a new challenge. You might be trapped in the airport, unable to get home, and you'll have to make academic adjustments. Or you may be trying to get into town for a shoot-around at the [opposing] arena, and you can't get into town. These things can really be frustrating.''<
Lessons From UM Basketball
Frustrating? That once was a way of life for UM men's basketball in the Big East. The Hurricanes opened with a 1-17 mark in the league - and that was not the worst of times. Two seasons later, UM went 0-18.
``Zero-for-January, zero-for- February, zero-for-March ... a record that will never be matched, I don't think,'' Dee said.
But there was a plan. Coach Leonard Hamilton, now with Florida State, built with defense. He established a recruiting network and kept home the good players in Dade County. Contention once looked impossible. Eventually, progress was made.
Five years after going zero- for-Big East, the Hurricanes nearly won the league title and became a No. 2 seed in the NCAA Tournament.
``We never had the players that UConn, Georgetown, Villanova and Syracuse had,'' Dee said. ``The constant was the effort our players gave, and people will accept [building a program] if they see effort. They [game officials] are going to let you play in the Big East, so you can take it up a few notches on defense. And defense was Leonard's way of getting there.
``That's a tough task, that new [Big East basketball] league. There's going to be a feeling-out process in that power structure.''
Big East football must also be redefined with the addition of Louisville, Cincinnati and USF. Big East commissioner Mike Tranghese, for one, is ready for some new story lines. Last season, with Miami and Virginia Tech gone, the Big East seemed like a BCS conference in name only.
``I think we have a chip on our shoulder about football,'' Tranghese said during a springtime visit to USF. ``I'm sick and tired of listening to all the crap we heard last year.''
Dee said the perception is wrong. Big East football is worthy.
``Try going to West Virginia and winning there,'' he said. ``Try playing in the snow at Pittsburgh. Syracuse is indoors, but there's 50,000 [fans] and it's like 200 degrees because there's no air conditioning in the place. It's a much tougher thing than how it's being billed. South Florida will have a real challenge.''
There's no turning back.
USF has a vehicle to reach the highest levels of college athletics. Getting there will include bumps and bruises. But the Bulls should know it can be done, even far from the Northeast power base. Miami already composed the blueprint.<
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