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ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
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ManzanoWolf Offline
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Post: #1
ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
Written by: Sun Belt Conference

Release: 02/19/2009

NEW ORLEANS – The Sun Belt Conference and ESPN announced today a new agreement that extends the network’s relationship with the conference through the 2011-12 academic year. The agreement, which will take effect beginning in the 2009-10 academic year, will expand the conference’s national television exposure to unprecedented highs and was negotiated exclusively with ESPN, Inc.

“The Sun Belt Conference’s negotiation with ESPN, Inc. is one of the most significant events in the conference’s 33 year history,” said Sun Belt Commissioner Wright Waters. “There have been many great steps taken in the history of this league including the Sun Belt becoming a member of the NCAA Football Bowl Subdivision and the Bowl Championship Series. I firmly believe that this new deal and our partnership with ESPN, Inc. is another important step for the success of the Sun Belt Conference.”

“We are thrilled to remain the exclusive national television home for the Sun Belt Conference,” said Burke Magnus, ESPN senior vice president, college sports programming. “Through this extensive agreement, ESPN’s long relationship with the conference will continue to grow with additional coverage across our multiple platforms, including ESPNU.”

The new agreement will give the Sun Belt Conference’s rising football league a minimum of two games on either ESPN or ESPN2. Additionally, ESPN Regional Television will have the right to produced, distribute and syndicate up to five football games each year. ESPN, ESPN2, and ESPNU, the 24-hour college sports network, will also be granted additional opportunities to select games to air. This trio of networks will be granted a 12 day rolling window during the season to select additional games to televise. Games available for selection are after the third Saturday of the season. This provides the Sun Belt Conference additional opportunities for exposure previously not available.

In recent years, football teams from the Sun Belt Conference have made the most of their appearances on the ESPN family of networks. Perennial league power Troy defeated Big 12 powers Missouri and Oklahoma State in nationally televised contests. The Trojans also won the 2006 R+L Carriers New Orleans Bowl on an ESPN nationally televised game. Florida Atlantic became the first Sun Belt Conference team to win bowl games in back-to-back years, as the Owls won the 2007 R+L Carriers New Orleans Bowl and the 2008 Motor City Bowl in ESPN nationally televised games.

ESPN and the Sun Belt Conference have a long history as partners in men’s basketball. ESPN will televise the conference’s men’s basketball championship game for the 29th consecutive season in 2009, marking its longest affiliation with any conference in the country.

ESPN will continue to air the Sun Belt Conference men’s basketball championship game and the new deal will also create additional appearances for the league’s men’s basketball programs. Sun Belt Conference men’s basketball teams will now make a minimum of four appearances annually on ESPN or ESPN2. Additionally, ESPN Regional Television maintains the right to produce, distribute and syndicate up to eight men’s basketball games annually.

Sun Belt Conference women’s basketball, long one of the conference’s most successful sports, will also benefit greatly from the new deal. Sun Belt Conference women’s basketball teams will make a minimum of two appearances annually on ESPNU. This is the first time women’s basketball is guaranteed national exposure on an ESPN network in the history of the Sun Belt Conference. ESPNU will televise either the league’s women's basketball championship game, or up to two regular season games.

Detailing the Sun Belt Conference-ESPN Agreement

· The Sun Belt Conference maintains national exposure on the most prominent all sports network.
· As an emerging football league there is now a greater chance for inclusion in national telecasts on ESPN, ESPN2 and ESPNU through the 12 day rolling window.
· 60% increase in the number of games/appearances over the current ESPN agreement.
· There is the potential for the SBC to have over 40 appearances on the ESPN through ESPN, ESPN2, ESPNU and ESPN Regional Television each academic year.

Football

· The Sun Belt Conference receives guaranteed national exposure on ESPN or ESPN2 with a minimum of 2 Sun Belt controlled games a year.
· Upon request the Sun Belt Conference will make available two midweek games to ESPN/ESPN2.
· Through a 12 day rolling window (i.e., by the second Monday preceding each Saturday telecast date) ESPN may select additional games to air after the first three weeks of the season for inclusion on ESPN, ESPN2 or ESPNU. Previously this option did not exist.

Men’s Basketball

· 25% increase in guaranteed annual exposures on ESPN and ESPN2.
· Continued relationship with ESPN for championship week. The Sun Belt Conference has the longest relationship with ESPN for its men’s championship game than any other conference in the country. The men’s championship game will continue to air on ESPN or ESPN2.

Women’s Basketball

· First time women’s basketball is guaranteed national exposure on ESPNU.
· ESPNU will air either the women’s championship game or at minimum one women’s regular season game.

Olympic Sports

· ESPN retains first selection rights on all other sports.

Syndication

· ESPN Regional Television retains the rights to produce, syndicate and distribute up to eight men’s basketball games a year.
· ESPN Regional Television retains the right to produce, syndicate and distribute up to five football games a year.

- http://www.sunbeltsports.org -
02-19-2009 01:12 PM
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clutch0364 Offline
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Post: #2
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
Wish we could have gotten more guaranteed games but this is a step in the right direction.
02-19-2009 01:34 PM
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playfailstogain Offline
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Post: #3
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-19-2009 01:34 PM)clutch0364 Wrote:  Wish we could have gotten more guaranteed games but this is a step in the right direction.

I just hope Waters actually read this agreement - sorry i still cant get over his bowl debacle...
02-19-2009 01:37 PM
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OwlFamily Offline
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Post: #4
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-19-2009 01:37 PM)playfailstogain Wrote:  
(02-19-2009 01:34 PM)clutch0364 Wrote:  Wish we could have gotten more guaranteed games but this is a step in the right direction.

I just hope Waters actually read this agreement - sorry i still cant get over his bowl debacle...

Who can?

SunBelt SHOULD of had at least 4 Bowl games last year if that contract was honored. stAte and ULL should of gone, as the deals were there if Im not mistaken.

Then FAU gets the MCB bowl invite ( I think we would of gotten this anyway although it wasnt 100% even if the stAte and ULL go), and of Course Troy had the NoBowl.

What SHOULD of been a break out year for the Belt (bowl wise) turned into a huge snub fest.

ULL REALLY got screwed, I still dont understand how the Indy bowl takes NIU over a team in there backyard, even if LATech put up a stink that was BAD decesion makeing.
02-19-2009 01:43 PM
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clutch0364 Offline
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Post: #5
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-19-2009 01:43 PM)OwlFamily Wrote:  
(02-19-2009 01:37 PM)playfailstogain Wrote:  
(02-19-2009 01:34 PM)clutch0364 Wrote:  Wish we could have gotten more guaranteed games but this is a step in the right direction.

I just hope Waters actually read this agreement - sorry i still cant get over his bowl debacle...

Who can?

SunBelt SHOULD of had at least 4 Bowl games last year if that contract was honored. stAte and ULL should of gone, as the deals were there if Im not mistaken.

Then FAU gets the MCB bowl invite ( I think we would of gotten this anyway although it wasnt 100% even if the stAte and ULL go), and of Course Troy had the NoBowl.

What SHOULD of been a break out year for the Belt (bowl wise) turned into a huge snub fest.

ULL REALLY got screwed, I still dont understand how the Indy bowl takes NIU over a team in there backyard, even if LATech put up a stink that was BAD decesion makeing.

I did feel we got screwed royally and things should have been done differently but the past is the past. Hopefully Waters can learn from this mistake and not mess up something like this again.
02-19-2009 01:49 PM
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OwlFamily Offline
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Post: #6
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
How many "guranteed" games did we have before and will these "guranteed" games be Saturdays?

I assume it was none?
02-19-2009 02:00 PM
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MeanGreenEagle Offline
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Post: #7
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
I don't wanna watch football on Tuesdays. I hope this doesn't mean more of that.
(This post was last modified: 02-19-2009 03:21 PM by MeanGreenEagle.)
02-19-2009 03:20 PM
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CardinalBlackTrojan Offline
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Post: #8
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
Better than nothing I suppose. Seems like a good deal overall.
02-19-2009 03:37 PM
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sotsclarinet08 Offline
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Post: #9
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
i think it's a great deal, considering what we had before which was practically nothing... I think it'll help the Sun Belt gain exposure and give us better relationships with tv stations/channels

and who knows if we keep winning enormous games and stuff maybe they'll extend the contract to more games televised and have ESPN game day at more Sun belt schools
(This post was last modified: 02-19-2009 03:39 PM by sotsclarinet08.)
02-19-2009 03:39 PM
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Burn the Horse Offline
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Post: #10
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
hey MeanGreenEagle, how did you get that youtube vid in your sig?
02-19-2009 03:45 PM
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MeanGreenEagle Offline
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RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-19-2009 03:45 PM)Trojan Delta Chi Wrote:  hey MeanGreenEagle, how did you get that youtube vid in your sig?

http://www.youtube.com/watch?v=mKtqFv63clo

You place everything after the = sign into the youtube tags so it looks like the following except without the question mark.

[youtube]mKtqF?v63clo[/youtube]
02-19-2009 11:28 PM
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RockyMtnRamfan Offline
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Post: #12
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
You guys might want to schedule more MWC teams, we only play football on Thursdays and Saturdays. We are ready to break into sometime big time. We already had a banner year in football and it could be a banner year in basketball (up to 4 MWC teams dancing).

I wouldn't mind going to the South for a bowl game in Sun Belt country.
02-20-2009 01:40 AM
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Burn the Horse Offline
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RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
i'd LOVE to play more Mountain West teams. as far as I am concerned, the MWC has established itself as the premier mid-major. if we could get some of your mid-tier teams to come to town, i think that would be a possitive for our conference.
02-20-2009 08:58 AM
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mattsarz Offline
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RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-19-2009 02:00 PM)OwlFamily Wrote:  How many "guranteed" games did we have before and will these "guranteed" games be Saturdays?

I assume it was none?

I believe the previous contract guaranteed five national telecasts over a five year period. ESPN exceeded that every year, usually televising two SBC games on ESPN/ESPN2. That coverage level has now become the new minimum. The same, more or less, happened to the MAC when they signed their new deal

I think the SBC was smart to go shorter term when compared to the MAC. Renegotiate in a couple years, get a better minimum as long as the quality of play continues to increase.
02-20-2009 09:09 AM
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Airport KC Offline
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Post: #15
RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-20-2009 09:09 AM)mattsarz Wrote:  
(02-19-2009 02:00 PM)OwlFamily Wrote:  How many "guranteed" games did we have before and will these "guranteed" games be Saturdays?

I assume it was none?

I believe the previous contract guaranteed five national telecasts over a five year period. ESPN exceeded that every year, usually televising two SBC games on ESPN/ESPN2. That coverage level has now become the new minimum. The same, more or less, happened to the MAC when they signed their new deal

I think the SBC was smart to go shorter term when compared to the MAC. Renegotiate in a couple years, get a better minimum as long as the quality of play continues to increase.

Three years was a good choice for the SBC's situation as a growing conference. CUSA has 2 more years left on its TV deal then they'll likely be moving off ESPN. The SBC can provide programing in the Southeast for ESPN.

As I've said a few times on the MAC board, there is a big push to shove the smaller conferences off TV. The SEC is gobbling up more ESPN slots with its new TV package forcing the ACC/BigXII to Thursday nights, Big East/WAC to Friday nights, and MAC to Midweek. I don't think the MAC could have hoped for a better package in this climate.
02-21-2009 12:14 AM
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RockyMtnRamfan Offline
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RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
(02-20-2009 08:58 AM)Trojan Delta Chi Wrote:  i'd LOVE to play more Mountain West teams. as far as I am concerned, the MWC has established itself as the premier mid-major. if we could get some of your mid-tier teams to come to town, i think that would be a possitive for our conference.

We should try to work a home and home series for each Belt-MWC. That would work out really well. Exposure for both conferences in places they don't normally get viewers and recruits.
02-21-2009 12:24 AM
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Burn the Horse Offline
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RE: ESPN Agreement to Bring Unprecedented Exposure to Sun Belt Conference
i couldn't agree more Ramfan. bring in Air Force or Colorado State or TCU to Troy. I know the Academy would bring a HUGE crowd with Maxwell being just up the road.
(This post was last modified: 02-21-2009 09:11 AM by Burn the Horse.)
02-21-2009 09:09 AM
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