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UH and IMG extend their deal.
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CougarRed Offline
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Post: #1
UH and IMG extend their deal.
UH was in the middle of a 7-year deal with IMG.

The parties have decided to extend the deal though 2027. UH will be paid $2.78M per year guaranteed. IMG will get the next $2.78M. After that, the parties will split profits 50-50.

There is a provision requiring renegotiation should Houston change conferences.

As part of the deal, IMG will front the cost of extending the ribbon boards at TDECU 360 degrees all around the stadium. Currently, the only ribbon boards are located between 25s. In addition, IMG will front the cost of ribbon boards at the Fertitta Center. In total, these ribbon board additions will cost about $2.5M.

The current UH deal with IMG paid UH $1.69M per year guaranteed. So UH is getting a 64% bump in annual guaranteed payout.

According to Houston AD Hunter Yurachek, UCF is the only school in the conference who sells their marketing rights in house. Most schools contract it out to IMG or Learfield.

Yurachek told the UH Board of Regents that UCF got a lowball offer from IMG (IMG wanted to guarantee less under a new deal than they paid UCF under the old deal), and that's what prompted UCF to bring it in house. I'm sure Danny White knows what he is doing, and feels he can make more money in house.
(This post was last modified: 02-26-2017 12:50 PM by CougarRed.)
02-26-2017 12:02 PM
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Kruciff Offline
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Post: #2
RE: UH and IMG extend their deal.
Interesting.

UCF and USF have both cancelled their deals with IMG.

UCF at least, projected to generate more revenue even by "conservative estimates" exceeding the low 6 figure range (similar to UH's)

Source Link for the curious

EDIT just saw your UCF statement at the end.
02-26-2017 12:17 PM
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CougarRed Offline
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Post: #3
RE: UH and IMG extend their deal.
Did not know that about USF.

The UH Board of Regents discussion with Yurachek about IMG starts at 5 hours and 46 minutes into this video, and lasts about 13 minutes.



(This post was last modified: 02-26-2017 12:49 PM by CougarRed.)
02-26-2017 12:30 PM
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Kronke Offline
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Post: #4
RE: UH and IMG extend their deal.
Ribbon boards completely around TDECU were #1 on my wish list for stadium improvements, are going to make it look that much better. I'm glad to hear a deal is in place to get it done.
(This post was last modified: 02-26-2017 02:20 PM by Kronke.)
02-26-2017 02:19 PM
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Kruciff Offline
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Post: #5
RE: UH and IMG extend their deal.
(02-26-2017 02:19 PM)Kronke Wrote:  Ribbon boards completely around TDECU were #1 on my wish list for stadium improvements, are going to make it look that much better. I'm glad to hear a deal is in place to get it done.

Isn't it nice to start off with a decent stadium and then build from that base? It's a good model. More people should follow it. 07-coffee3
02-26-2017 02:35 PM
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CougarRed Offline
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Post: #6
RE: UH and IMG extend their deal.
UH started off with much more than a "decent" stadium.
02-26-2017 02:42 PM
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Kronke Offline
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Post: #7
RE: UH and IMG extend their deal.
(02-26-2017 02:35 PM)Kruciff Wrote:  
(02-26-2017 02:19 PM)Kronke Wrote:  Ribbon boards completely around TDECU were #1 on my wish list for stadium improvements, are going to make it look that much better. I'm glad to hear a deal is in place to get it done.

Isn't it nice to start off with a decent stadium and then build from that base? It's a good model. More people should follow it. 07-coffee3

True. Our inaugural season, one side of the "shell" wasn't even finished and the borders around the field were bare concrete. It was an eye sore, but I'm sure the money we had was better spent else where and it eventually all got done. After the ribbon boards we will probably be done for a while as we fund the IPF and football complex.
(This post was last modified: 02-26-2017 02:46 PM by Kronke.)
02-26-2017 02:43 PM
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CalallenStang Offline
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Post: #8
RE: UH and IMG extend their deal.
Houston was very smart in their design of TDECU stadium. Breaking what can be a single-deck structure into three decks gives the stadium more of a "big-time" feel without having to add seats beyond what UH can fill on a fairly regular basis. Compare it to the stadium at UNT which seats about 25% less but feels more similar to a high school stadium than UH's stadium. New ribbon boards will enhance the "big-time" feel at the stadium.
02-26-2017 04:24 PM
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vcoog Offline
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Post: #9
RE: UH and IMG extend their deal.
(02-26-2017 04:24 PM)CalallenStang Wrote:  Houston was very smart in their design of TDECU stadium. Breaking what can be a single-deck structure into three decks gives the stadium more of a "big-time" feel without having to add seats beyond what UH can fill on a fairly regular basis. Compare it to the stadium at UNT which seats about 25% less but feels more similar to a high school stadium than UH's stadium. New ribbon boards will enhance the "big-time" feel at the stadium.

It's true. TCU and Baylor both have similar designs and when full they look as big as anyone's on TV.
02-26-2017 05:35 PM
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CougarRed Offline
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Post: #10
RE: UH and IMG extend their deal.
(02-26-2017 05:35 PM)vcoog Wrote:  
(02-26-2017 04:24 PM)CalallenStang Wrote:  Houston was very smart in their design of TDECU stadium. Breaking what can be a single-deck structure into three decks gives the stadium more of a "big-time" feel without having to add seats beyond what UH can fill on a fairly regular basis.

It's true. TCU and Baylor both have similar designs and when full they look as big as anyone's on TV.

Not only that, digging down for the lower bowl and then stacking sections vertically really helps the noise level when full.

I mean, how many times was Louisville called for false starts? At one point, they had an OL simply tip over.



02-26-2017 06:25 PM
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