check out the following link. it really shows who brings eyeballs to a media market.

i must say...... what is going on with USF, cincinatti, smu, temple, tulane, tulsa?

the only teams that really carry their markets are UCF, ECU, UCONN, ans memphis. if im a media exec, if this map is true...... these are the schools that would bring money to a media deal for a P5 upgrade.

http://www.nytimes.com/interactive/2014/...82,-93.827

Being discussed in another thread. The article is crap.

There are now three threads discussing this same article.

(10-03-2014 10:10 AM)CliftonAve Wrote:  There are now three threads discussing this same article.

I believed UC never tried hard enough to expand there market reach more Regional.
Past AD's and administration settled for what media/Clear Channel would give them. the schools so many vendors and alumni around the county its puzzles me why I have seen no effort to think out side the box. Its called marketing and it will expand your base if you wourl at it.
Things that could change this are as follows;
1. Establish a radio network in Ohio, Indiana and Kentucky just like Louisville has done. There are plenty of radio stations looking for programing. Buy the time if necessary work with ING.
2. Establish some regional rivals like Indiana, Purdue, Kentucky, Louisville, OSU, Tennessee, Vanderbilt, Western Kentucky, Illinois, Northwestern on some type of rotating schedule home and home or neutral site.
3. Set up alumni visits in towns around the region with coaches and team. Indianapolis, Columbus, Cleveland, Louisville, Nashville where ever there are concentrations of UC alumni.
4. AAC should get a channel on XM/Sirus to carry AAC games and programing on a regular basis. Like the old Big East had inside the Big East on local or regional TV/cable.

(10-03-2014 11:40 AM)kyucat Wrote:  

(10-03-2014 10:10 AM)CliftonAve Wrote:  There are now three threads discussing this same article.

I believed UC never tried hard enough to expand there market reach more Regional.
Past AD's and administration settled for what media/Clear Channel would give them. the schools so many vendors and alumni around the county its puzzles me why I have seen no effort to think out side the box. Its called marketing and it will expand your base if you wourl at it.
Things that could change this are as follows;
1. Establish a radio network in Ohio, Indiana and Kentucky just like Louisville has done. There are plenty of radio stations looking for programing. Buy the time if necessary work with ING.
2. Establish some regional rivals like Indiana, Purdue, Kentucky, Louisville, OSU, Tennessee, Vanderbilt, Western Kentucky, Illinois, Northwestern on some type of rotating schedule home and home or neutral site.
3. Set up alumni visits in towns around the region with coaches and team. Indianapolis, Columbus, Cleveland, Louisville, Nashville where ever there are concentrations of UC alumni.
4. AAC should get a channel on XM/Sirus to carry AAC games and programing on a regular basis. Like the old Big East had inside the Big East on local or regional TV/cable.

Dude, you are preaching to the choir. Ragpicker and I have been yapping about this for several years now. At the very least we need to do much more marketing in Dayton and other parts of southern Ohio. Not everyone in those communities are OSU fans and if done right, we would have a nice opportunity to grow fans. We were told by someone in the atheltic department that they want to focus on the city because that is where most of the alums are (reportedly 150K of the 250K plus living alums are in Greater Cincinnati).

Dr. Ono is doing a good job barnstorming around the country meeting alums. It is not directly tied to athletics but my understanding is that topics about athletics are always addressed.

Agree with your suggestion about radio.

It isn't just you and Rag. I've had talks with several athletic department employees going back to 2004 about this and never got anywhere.

Obviously, focusing on alumni only will keep you limited. I agree with kyucat - you need to get more regional interest going.

You might just get a casual college football fan from Indianapolis or Nashville to make the 2-4 hour drive if Cincinnati is playing well and has a good opponent. Or, to go to a Cincinnati game at Indiana, Louisville, Kentucky, Vanderbilt, or Purdue if Cincinnati is playing well.