Should Wichita State be a candidate for expansion?
Preface: Wichita State is a public school in Wichita, Kansas with 14,898 students. They do not have a football team, FCS or FBS.
I think that if the conference expands to 12-14 teams (originally starting at 10), Wichita State should be on the short list of teams to add. First, I'll address the reasons not to add them:
1. The fact that it is a non-Catholic public school:
Wichita State is a public school, but it has more in common with the private schools in the C7 than most large state schools. It is in the largest city in the state, and does not have any form of football team. This means that the basketball team is by far the most important sports team in the city.
2. Geography:
Wichita State may be isolated from the rest of the conference. However, if would be far less isolated than a team like Gonzaga or Saint Mary's, and the "Air Capital of the World" shouldn't have a problem accommodating flights.
Additionally, adding Wichita State makes sense with Creighton and/or Saint Louis in the conference. The cities are close enough that teams could bus from one city to another, which would eliminate the need for an extra flight.
3. Market Size
Wichita-Hutchinson is rated as the #69 largest market. That is not large compared to Cincinnati (34), Indianapolis (25), or Saint Louis (21). However, it is comparable to Dayton (64), and larger than Spokane (75), or Omaha (76).
However, it has less competition than the top 3 markets. Cincinnati and Indianapolis have NFL teams that control most of the market, and Saint Louis is a baseball/hockey town. Cincinnati also splits the college basketball market between Xavier and Cincinnati.
Wichita State has no professional competition (semi-pro hockey is the closest thing), and doesn't directly split its TV market with other colleges. There are a lot of KState and KU fans in the city, but that is no different from Butler/Indiana competition. Essentially, the Wichita State catches a much larger percentage of its media market than teams in higher ranked markets, and is larger than teams in similar markets (and growing fast).
Now, the positives for Wichita State:
1. Quality basketball
This is the foremost consideration I'll make. Wichita State's RPI would be the highest in the C7 if it joined today, and this was supposed to be a rebuilding season. While they have not had a ton of recent success in the tournament, they look like they will be a top quality team as long as Gregg Marshall is the coach.
More importantly, Wichita State looks willing to invest in basketball. They already pay top dollar for their coaching staff (Marshall is getting $1.6 million this year I believe), and they are investing in both the program and university. They are spending $50-55 million on a new residence hall (due in 2014), and are renovating the student center and other buildings on campus. Supposedly they have plans to expand the basketball stadium by 2000-3000 students.
The key for any basketball team is the coach, and Gregg Marshall is a quality coach. He has won conference championships in 9 of 14 seasons, and has led both Winthrop and Wichita State to their best single season records. This season should be a good one to watch, because Wichita State lost 5 senior starters from last year's team, and currently has 4 starters injured (one still able to play). If they make it to the tournament, he could be a national CoY candidate.
2. Other sports:
The most successful sport for Wichita State is their baseball program. They have the highest winning percentage of any team the last 31 years, with 7 World Series appearances and one win. In 1982, the team set the NCAA record for single season wins, and the team has had a winning seasons every year since 1978. Their coach is second in career wins.
Their women's basketball was picked to win the conference in basketball, and their volleyball team went to the Sweet 16 in the NCAA tournament this year. Other sports have occasionally contending for conference titles.
The Shockers sponsor men's basketball, baseball, outdoor track & field, indoor track & field, cross country, golf, tennis and women's basketball, softball, outdoor track & field, indoor track & field, cross country, golf, tennis, volleyball.
TL;DR: Wichita State would be a good candidate if the conference goes to 12-14 teams. The negatives are overstated, and the positive is a really good basketball team with decent other sports.
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