The Future Of College Football and The Death Of Conference USA 1995-2011
http://bleacherreport.com/articles/24520...-1995-2011
by James Crytzer (Scribe) Written on August 30, 2009
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The buzz around the college football preseason centers around the Heisman Trophy and BCS, but since 2005 a new word has entered the college football vocabulary: expansion.
Every program outside of the six BCS conferences is looking to be the next South Florida or Louisville; to go from forgotten to the big money of a BCS conference.
With teams such as Utah, Boise St., and Hawaii busting the BCS, a line has been drawn for the mid-major conferences. You are either striving toward the BCS: Mountain West and WAC, or falling further behind: C-USA and MAC.
With news of the Memphis basketball 'scandal,' Conference USA is officially on notice: Expansion will lead to the contraction of Conference USA.
The current members of the Conference USA are divided into two divisions: East and West.
East
* East Carolina
* Marshall
* Memphis
* Southern Miss
* UAB
* Central Florida
West
* Houston
* Rice
* Southern Methodist
* Tulane
* Tulsa
* UTEP
The geographic footprint of this conference reaches over 1,500 miles between El Paso, Texas (UTEP) and Orlando, Fla. (UCF). With teams so spread out, C-USA has already implemented video conferencing for media days.
The mandatory 12-game schedule has increased the travel demands as well. Teams must play each member in their respective division as well as three games in the opposing division.
Teams such as East Carolina, last year's darling of C-USA, will have to travel to SMU and Tulsa this season for conference games! Mid-major squads normally travel these distances for payout games such as the $1 million dollars Arkansas St. will get from Auburn in 2010.
These teams cannot afford to spend so much, and get so little out of a conference win.
Another problem C-USA is running into is their bowl tie-ins. The conference just re-signed with the Hawaii Bowl, once again increasing the travel needs 4,500 miles.
Besides the Liberty Bowl, all of C-USA's bowl games are forgettable at best.
The Texas Bowl, Armed Forces Bowl, New Orleans Bowl, St. Petersburg Bowl and Eagle Bank Bowl are simply siphoning money from the conference.
They're not helping the conference reputation either.
Even these bowl games are a mirage regarding the conference's reputation. Last year C-USA teams participated in six bowl games. Their one notable win: Houston over Air Force in the Armed Forces Bowl.
Every other game saw them beaten by superior teams: Memphis v. South Florida, and East Carolina v. Kentucky.
Or beating a team from a lesser conference: Southern Miss v. Troy, Rice v. Western Michigan, and Tulsa v. Ball State.
The truth regarding college football and specifically the Conference USA is that these bowl games are being paid for by C-USA basketball money.
Every appearance in the NCAA tournament nets C-USA a 'unit,' a specific amount of money that is split between all members.
These units are paid out over a six-year period, meaning the success and money of C-USA in 2003, 04, and 05 are about to run out. Right around 2011.