The unofficial online home for fans of the Western Michigan University Broncos. Part of Collegiate Sports Nation (CSN).

As the guy who started the Rivals site I know full well that keeping it current can become very tedious and time consuming. I get that it doesn't pay much. That said, when I signed on Rivals was clear about their expectations. They wanted an article a day, if not more. Initially I tried to do that, and during peak recruiting it was fairly easy to do. I eventually settled in writing about three articles a week and linking any Bronco related news to the site, such as Edgy Time, Michigan Preps, or WMU Press releases.

I'm not saying the stuff needs to be your material, or it needs to be constantly current, or that you need to have gobs of interviews with recruits. But it at least needs to appear active. Game predictions, game recaps and opinion, an occasional quote from a recruit, etc. It's not that hard to get filler up and to give the impression that it's an active site.

I know I, the next guys, and the current guys did that site because they wanted to promote WMU to recruits. And I assure you recruits look at it. Furthermore, they and their parents love having their name up on a well known recruiting site like Rivals.

There will always be a chore group of diehard subscribers who want access to Rivals daatabase. But new subscribers were ALWAYS the parents of recruits who wanted to read an article on their kid, but couldn't access the site without subscribing. Not a bad idea to get one of those interviews every now and then.

The bottom line is make the site at least appear active and relevant. If not it will become irrelevant to WMU fans, and more importantly to recruits and their parents. Perception is everything. EMU football is perceived as a dog because that is the perception it has at the stadium on game day, on broadcasts, in the media, and on social media and message boards. Dont let that site become a dog, it sends a bad vibe to recruits who may read it.

If and when they upgrade the message board, work to attract people to it. This place has become garbage, although it's not the fault of the owner. You have a chance to build a following there and to make it a go to site for WMU athletics.