(03-04-2013 05:43 AM)bjplink Wrote:  

(03-03-2013 11:31 PM)sterling1man Wrote:  If the game is televised you discount tickets to fill the stadium and show the National audience that Toledo has a fan base which helps for recruiting.
Making alittle more money at the expense of diehards is a myopic strategy.

There is no national audience really. Look at the ratings for conference games: http://www.sportsmediawatch.com/2012/12/...is-season/

Toledo didn't even draw a half share last season.

Also, the money the MAC gets for this current ESPN contract is reportedly low. Around $100,000 per team, per year. Even the WAC teams are making more each year ($400,000).

So they have to make some money somewhere to offset that pathetic payout and the hits they take on Fan Plans.

Good point 557 000 National audience is rather low.
The MAC needs to negotiate a better Television deal.
Seems like Toledo is losing hundreds of thousands with these week games.