+- CSNbbs (https://csnbbs.com)
+-- Forum: Active Boards (/forum-769.html)
+--- Forum: Lounge (/forum-564.html)
+---- Forum: College Sports and Conference Realignment (/forum-637.html)
+---- Thread: Brand Identity of Each Conference (/thread-816187.html)
Brand Identity of Each Conference - Sactowndog - 04-23-2017 01:33 AM
I'm curious what do you see as the brand identity of each conference? Meaning when you think of the conference brand what comes to mind:
Some are easy
Ivy League: Academic Excellence
Big 10: Northern State Flagships
SEC: Southern State Flagships
Some others aren't so clear:
PAC 12
ACC
Big East
Big 12
AAC
MWC
No right or wrong answers here. What comes to mind?
RE: Brand Identity of Each Conference - Stugray2 - 04-23-2017 01:45 AM
Pac-12 League of Champions.
More Olympians, more NCAA Titles (all Sports).
Beyond that academics at world class level (Stanford, Cal, UCLA, UW outrank all their FBS peers whether private or public), more important to industry than the Ivy League or Big Ten. Best damn weather, best damn region of the country, and the wealthiest. ... We also have the most awesome (and most diverse) cheerleaders.
RE: Brand Identity of Each Conference - DawgNBama - 04-23-2017 01:55 AM
(04-23-2017 01:33 AM)Sactowndog Wrote: I'm curious what do you see as the brand identity of each conference? Meaning when you think of the conference brand what comes to mind:
Some are easy
Ivy League: Academic Excellence
Big 10: Northern State Flagships
SEC: Southern State Flagships
Some others aren't so clear:
PAC 12
ACC
Big East
Big 12
AAC
MWC
No right or wrong answers here. What comes to mind?
PAC 12- West Coast state flagships & academic excellence.
ACC- Eastern Coast state flagships & academic excellence.
MWC- Western state flagships
Big East- academic excellence and superior men's & women's basketball.
RE: Brand Identity of Each Conference - templefootballfan - 04-23-2017 02:10 AM
B-10 boring
ACC winers
RE: Brand Identity of Each Conference - JRsec - 04-23-2017 03:09 AM
PAC: Smart People who are disinterested in sports.
Big 12: Bevo and Sooner Schooner with supporting cast.
AAC: A lifeboat in the Sargasso Sea. Make that a lifeboat from the Flying Dutchman in the Sargasso Sea.
ACC: A nice collection of schools from three distinct regions unrelated to, but spearheaded by, the folks who champion research, especially after their founders first gave us lung cancer. And we could love them for that if they didn't think we should declare them superior for their attempt at restitution for a history of vice peddling.
MWC: Good schools which might be P5 if their states had more population.
Big 10: Pigskin cultists who have suffered the loss of their golden years due to demographic shifts and the decline of the manufacturing base.
SEC: Pigskin cultists who are enjoying the shift in demographics and the resurgence of low paying jobs which are sustainable to the area because of the low cost of living and the strong service industry resulting from the location of foreign car manufacturers who despise unions, and by a boom in construction and real estate due to moving Northerners.
Big East: Great private schools which rue the day they dropped football in pursuit of higher goals only to find that the higher priorities were no longer the valued priorities of the public.
Ivy League: The last bastion of amateur athletics and the only conference that wished Wall Street Trading and becoming a President was an NCAA sport.
RE: Brand Identity of Each Conference - Curtisc83 - 04-23-2017 04:32 AM
Big South: Smallish Private Religious Schools with the occasional public school that has no choice but to be an associate member.
RE: Brand Identity of Each Conference - BigEastHomer - 04-23-2017 08:08 AM
AAC - Biggest City brands in the Mid to Eastern US. Research.
ACC - Tobacco row meets old Big East
B1G - Large mid to Eastern US state universities. AAU
Big 12 - Mid-Western Texas conference
New Big East - Catholic conference
Pac 12 - West coast state brands
SEC - Large, Southern rurals. Integration. Civil Rights Movement
RE: Brand Identity of Each Conference - IHAVETRIED - 04-23-2017 08:18 AM
ACC: "Your Privates on Display" (more private universities AND a greater proportion of private universities than any P5 or G5): Notre Dame/Duke/Miami FL/Syracuse/Boston College/Wake Forest
RE: Brand Identity of Each Conference - TexanMark - 04-23-2017 09:06 AM
(04-23-2017 08:08 AM)BigEastHomer Wrote: AAC - Biggest City brands in the Mid to Eastern US. Research.
ACC - Tobacco row meets old Big East
B1G - Large mid to Eastern US state universities. AAU
Big 12 - Mid-Western Texas conference
New Big East - Catholic conference
Pac 12 - West coast state brands
SEC - Large, Southern rurals. Integration. Civil Rights Movement
How do you define "city brands"?
IMHO the biggest brands named after cities are not in the AAC. The ACC has much higher profile "city named" schools.
Boston College, Clemson, Louisville, University of Miami, Pittsburgh, Syracuse, Wake Forest
vs
Cincinnati, Houston, Memphis, Tulsa
Not even close....you can argue Clemson...as the city changed their name to after the school and Wake Forest moved the school in the 50's to WInston-Salem...but it still isn't close.
RE: Brand Identity of Each Conference - MJG - 04-23-2017 09:16 AM
MWC mountainwac mostly good schools a couple Big12 candidates CSU
AAC almost every team is a Big12 candidate makes them near P5
MAC closest to what G5 conferences should be better than their directional image.
C-USA too early to tell with this version unlike MWC they have lost their identity.
SBC the FCS move up conference most Coastal fans don't know who is in the conference.
My guess each school's fan base has a couple schools they care about C-USA is similar.
B1G AAU football historical powers
SEC great football Kentucky basketball and cheating
PAC UCLA basketball and USC football
ACC tobacco road and a bunch of newer schools that are great but don't seem to fit.
Big 12 Texas-Oklahoma and Kansas basketball wheat fields wide open spaces.
The other seven members don't get enough credit.
RE: Brand Identity of Each Conference - BigEastHomer - 04-23-2017 09:44 AM
(04-23-2017 09:06 AM)TexanMark Wrote:(04-23-2017 08:08 AM)BigEastHomer Wrote: AAC - Biggest City brands in the Mid to Eastern US. Research.
ACC - Tobacco row meets old Big East
B1G - Large mid to Eastern US state universities. AAU
Big 12 - Mid-Western Texas conference
New Big East - Catholic conference
Pac 12 - West coast state brands
SEC - Large, Southern rurals. Integration. Civil Rights Movement
How do you define "city brands"?
IMHO the biggest brands named after cities are not in the AAC. The ACC has much higher profile "city named" schools.
Boston College, Clemson, Louisville, University of Miami, Pittsburgh, Syracuse, Wake Forest
vs
Cincinnati, Houston, Memphis, Tulsa
Not even close....you can argue Clemson...as the city changed their name to after the school and Wake Forest moved the school in the 50's to WInston-Salem...but it still isn't close.
The ACC has higher profile city brands? I wasn't just referring to strictly being named after the city.
Houston, Cincinnati, Memphis, Philly, Orlando, Dallas, Tampa, New Orleans, Tulsa, Wichita..
The AAC is housed in many of the most prominent city locations in the country. Each University being a central focus of their communities.
That's how I define city brands.
RE: Brand Identity of Each Conference - TexanMark - 04-23-2017 09:53 AM
Ok...I see your point...kind of a reach but not worth arguing. Cheers
RE: Brand Identity of Each Conference - Sactowndog - 04-23-2017 09:59 AM
(04-23-2017 08:08 AM)BigEastHomer Wrote: AAC - Biggest City brands in the Mid to Eastern US. Research.
ACC - Tobacco row meets old Big East
B1G - Large mid to Eastern US state universities. AAU
Big 12 - Mid-Western Texas conference
New Big East - Catholic conference
Pac 12 - West coast state brands
SEC - Large, Southern rurals. Integration. Civil Rights Movement
I'm curious why you think Eastern for the Big 10? Iowa and Minnesota are not eastern at all. I don't think it's completely coincidence you can almost redraw the civil war map of states which sided/fought with the union and those which sided and fought with the confederacy using the conference affiliations for the SEC and BIG.
It's entirely within the realm of Slive and Delany. Both marketing genius's in an age of college sports as entertainment Big Business.
RE: Brand Identity of Each Conference - Sactowndog - 04-23-2017 10:06 AM
(04-23-2017 01:55 AM)DawgNBama Wrote:(04-23-2017 01:33 AM)Sactowndog Wrote: I'm curious what do you see as the brand identity of each conference? Meaning when you think of the conference brand what comes to mind:
Some are easy
Ivy League: Academic Excellence
Big 10: Northern State Flagships
SEC: Southern State Flagships
Some others aren't so clear:
PAC 12
ACC
Big East
Big 12
AAC
MWC
No right or wrong answers here. What comes to mind?
PAC 12- West Coast state flagships & academic excellence.
ACC- Eastern Coast state flagships & academic excellence.
MWC- Western state flagships
Big East- academic excellence and superior men's & women's basketball.
Hard to say Western Flagships for the Mountain West when so many schools aren't close to that distinction. I think the Mountain West are thought of as the western leftovers (and I root for Fresno). I think that is why many in that conference want to jettison members and form a best of the rest.
RE: Brand Identity of Each Conference - JRsec - 04-23-2017 10:17 AM
(04-23-2017 09:16 AM)MJG Wrote: MWC mountainwac mostly good schools a couple Big12 candidates CSU
AAC almost every team is a Big12 candidate makes them near P5
MAC closest to what G5 conferences should be better than their directional image.
C-USA too early to tell with this version unlike MWC they have lost their identity.
SBC the FCS move up conference most Coastal fans don't know who is in the conference.
My guess each school's fan base has a couple schools they care about C-USA is similar.
B1G AAU football historical powers
SEC great football Kentucky basketball and cheating
PAC UCLA basketball and USC football
ACC tobacco road and a bunch of newer schools that are great but don't seem to fit.
Big 12 Texas-Oklahoma and Kansas basketball wheat fields wide open spaces.
The other seven members don't get enough credit.
I checked up on cheating for nearly 20 years. They all cheat with only minor exceptions. The term cheaters however is only applied to those who consistently win whether it is a school from any particular conference, or the prominent conference at that time. The Big 8, SWC, and Michigan and Ohio State have all been called cheaters as has Miami and Free Shoes U. Georgetown basketball in the 70's (cheaters or dirty take your pick). Heck it's almost an honor to be called a cheater.
RE: Brand Identity of Each Conference - Sactowndog - 04-23-2017 10:18 AM
(04-23-2017 09:44 AM)BigEastHomer Wrote:(04-23-2017 09:06 AM)TexanMark Wrote:(04-23-2017 08:08 AM)BigEastHomer Wrote: AAC - Biggest City brands in the Mid to Eastern US. Research.
ACC - Tobacco row meets old Big East
B1G - Large mid to Eastern US state universities. AAU
Big 12 - Mid-Western Texas conference
New Big East - Catholic conference
Pac 12 - West coast state brands
SEC - Large, Southern rurals. Integration. Civil Rights Movement
How do you define "city brands"?
IMHO the biggest brands named after cities are not in the AAC. The ACC has much higher profile "city named" schools.
Boston College, Clemson, Louisville, University of Miami, Pittsburgh, Syracuse, Wake Forest
vs
Cincinnati, Houston, Memphis, Tulsa
Not even close....you can argue Clemson...as the city changed their name to after the school and Wake Forest moved the school in the 50's to WInston-Salem...but it still isn't close.
The ACC has higher profile city brands? I wasn't just referring to strictly being named after the city.
Houston, Cincinnati, Memphis, Philly, Orlando, Dallas, Tampa, New Orleans, Tulsa, Wichita..
The AAC is housed in many of the most prominent city locations in the country. Each University being a central focus of their communities.
That's how I define city brands.
I think the AAC is working towards that branding identity which was somewhat the branding of the original Big East. I think the new Big East also desires that same Brand Identity. I'm not certain either current conference has managed to establish that "city" brand identity. But it would be curious to ask the board.
AAC = Large Cities or Eastern Football leftovers
New Big East = Large Cities or Catholic Conference
Brand Identity of Each Conference - Lenvillecards - 04-23-2017 10:21 AM
SEC football elitist & extreme fanatics.
B1G extraordinary academics with some elitists & great athletics.
ACC extraordinary academics & great basketball with improving all around athletics.
Big 12 Midwest athletics & Texas.
PAC extraordinary academics with excellent Olympic sports & the west coast.
BE private schools that play great basketball.
AAC best of the rest & P6.
MWC best of the rest in the west.
Ivy superior academics.
RE: Brand Identity of Each Conference - billybobby777 - 04-23-2017 10:28 AM
Ivy League: Academic Excellence
Big 10: MidWest State Flagships
SEC: Southern State Flagships
PAC 12: Pacific State Flagships
ACC: Mid Atlantic East Coast Flagships and Big State Schools
Big East: Private Basketball schools of the East Coast
Big 12: Plains & Texas State Flagships
AAC: The best of the rest big State & big City Schools in the East
MWC: MountainWest State Flagships and State Schools
RE: Brand Identity of Each Conference - billybobby777 - 04-23-2017 10:34 AM
(04-23-2017 10:06 AM)Sactowndog Wrote:(04-23-2017 01:55 AM)DawgNBama Wrote:(04-23-2017 01:33 AM)Sactowndog Wrote: I'm curious what do you see as the brand identity of each conference? Meaning when you think of the conference brand what comes to mind:
Some are easy
Ivy League: Academic Excellence
Big 10: Northern State Flagships
SEC: Southern State Flagships
Some others aren't so clear:
PAC 12
ACC
Big East
Big 12
AAC
MWC
No right or wrong answers here. What comes to mind?
PAC 12- West Coast state flagships & academic excellence.
ACC- Eastern Coast state flagships & academic excellence.
MWC- Western state flagships
Big East- academic excellence and superior men's & women's basketball.
Hard to say Western Flagships for the Mountain West when so many schools aren't close to that distinction. I think the Mountain West are thought of as the western leftovers (and I root for Fresno). I think that is why many in that conference want to jettison members and form a best of the rest.
MWC has more big State Schools than not. 4 Flagships; maybe 6 since Idaho and a Colorado don't have an official designated flagship.
New Mexico
Wyoming
Hawaii
Nevada
Colorado St
Utah St
Air Force
Boise St
UNLV
Fresno St
San Jose St
San Diego St
RE: Brand Identity of Each Conference - Sactowndog - 04-23-2017 10:48 AM
(04-23-2017 10:34 AM)billybobby777 Wrote:(04-23-2017 10:06 AM)Sactowndog Wrote:(04-23-2017 01:55 AM)DawgNBama Wrote:(04-23-2017 01:33 AM)Sactowndog Wrote: I'm curious what do you see as the brand identity of each conference? Meaning when you think of the conference brand what comes to mind:
Some are easy
Ivy League: Academic Excellence
Big 10: Northern State Flagships
SEC: Southern State Flagships
Some others aren't so clear:
PAC 12
ACC
Big East
Big 12
AAC
MWC
No right or wrong answers here. What comes to mind?
PAC 12- West Coast state flagships & academic excellence.
ACC- Eastern Coast state flagships & academic excellence.
MWC- Western state flagships
Big East- academic excellence and superior men's & women's basketball.
Hard to say Western Flagships for the Mountain West when so many schools aren't close to that distinction. I think the Mountain West are thought of as the western leftovers (and I root for Fresno). I think that is why many in that conference want to jettison members and form a best of the rest.
MWC has more big State Schools than not. 4 Flagships; maybe 6 since Idaho and a Colorado don't have an official designated flagship.
New Mexico
Wyoming
Hawaii
Nevada
Colorado St
Utah St
Air Force
Boise St
UNLV
Fresno St
San Jose St
San Diego St
The only Flagships I know of are: Reno, Wyoming, New Mexico and Hawaii (partial member). I think the old WAC was that but the PAC took AZ, Utah, Colorado. At one point the PAC included U of I. So basically we have 3.5 Flagships a ton of state schools. I guess I wish I could have the same image as you but I'm struggling to see it as much as I would like to.